Hublot Watches

Hublot Watches at Marc Samuels

At Marc Samuels, Hublot is the brand we reach for when someone wants a watch that makes a statement. Where the great traditional houses trade on restraint and heritage, Hublot does the opposite on purpose. Hublot watches are loud, modern, and unafraid, built on a simple and radical idea: fuse materials no one had put together before, in designs no one else would dare, and never apologize for it. Love it or argue with it, and plenty of people do both, Hublot watches are among the most genuinely original in modern watchmaking.

What makes Hublot watches so compelling up close is the substance beneath the boldness. Hublot watches use scratch-resistant gold the brand pioneered, vividly colored ceramics that no rival can produce, and in-house movements it builds itself, all wrapped in the unmistakable porthole case that gave Hublot watches their name. Hublot watches are not style for their own sake. They are real materials science and real watchmaking, delivered with a swagger that the establishment brands would never attempt. For the right person, nothing else scratches the itch.

Because a Hublot is a watch you have to see and feel to understand, our Frisco and Grapevine showrooms are the ideal place to get to know the collection. Whether you are drawn to a new piece or a well-chosen pre-owned one, our team is glad to walk you through the models without pressure, until the right watch becomes clear. The sections below take those models in turn, with the history that shaped them and the guidance worth having before you choose among the Hublot watches on offer.

The Story of Hublot Watches

Hublot began with an act of provocation. In 1980, an Italian named Carlo Crocco, from a family already established in watchmaking, launched a watch at the Basel fair that broke one of the industry's unspoken rules. He paired a solid gold case with a natural rubber strap, something no luxury brand had ever done, at a time when a fine watch was expected to wear leather or precious metal and nothing else. The Geneva establishment was scandalized. Crocco had spent three years developing that rubber strap, and the gamble paid off. The watch found an audience among those who wanted something modern and different, including European royalty.

The name came from the design. Hublot is the French word for a ship's porthole, and the round case with its exposed screws around the bezel looked exactly like one. That porthole and those visible screws became the brand's enduring signature, present on nearly all Hublot watches made since that first release. From the very first watch, the identity was set: take the expected rules of luxury watchmaking and break them on purpose, with style and conviction. It is a philosophy the brand has never abandoned.

The Art of Fusion

That founding idea, joining materials that had never been joined before, grew into the philosophy that defines everything about Hublot watches: the Art of Fusion. In Hublot watches it is the fusion of gold and rubber, of tradition and innovation, of high watchmaking and cutting-edge material science. Where other brands treat their heritage as something to preserve unchanged, Hublot watches treat watchmaking as a laboratory, a place to combine the precious with the technical and see what emerges.

In practice, the Art of Fusion means a Hublot might pair an 18-karat gold case with a high-tech ceramic bezel and a carbon-fiber dial, or set a traditional tourbillon inside a case machined from a solid block of sapphire. The brand's own motto, "Be first, be unique, be different," is the clearest statement of intent in modern watchmaking. It explains both the devotion Hublot watches inspire and the debate they provoke, and it runs through every one of these Hublot watches. Nothing the brand does is accidental, and nothing is timid.

The Big Bang Era of Hublot Watches

Hublot spent its first two decades as a respected niche brand, but the watch that made it a global force arrived in 2005. To understand it, you have to know the man behind it.

In 2004, Carlo Crocco handed the reins to Jean-Claude Biver, one of the most brilliant figures in modern watchmaking and the man who had earlier saved Blancpain. Biver took Hublot's fusion concept and amplified it into a phenomenon. The following year he launched the Big Bang, a bold, layered, unmistakable chronograph that captured everything the brand stood for, and it won the Design Prize at the Grand Prix d'Horlogerie de Genève that same year. Sales exploded. In 2008 the luxury group LVMH acquired Hublot, giving it the resources to develop its own movements and pursue its material experiments at full scale. The niche provocateur had become a major luxury player, and the Big Bang was the watch that took it there.

What followed was a decade of relentless invention. Hublot watches pushed material experiments in every direction, from ultra-light case alloys to fully jeweled showpieces, and it turned each release into an event. The brand grew from a small operation into one of the most talked-about names in watchmaking, expanding its manufacture in Nyon and its presence in the world's great cities. Through it all, the founding idea held firm: be first, be unique, be different. Two decades on, the Big Bang remains the engine behind Hublot watches, and the reinvention Biver set in motion has never really slowed.

The Big Bang

The Big Bang is Hublot's signature, the watch most people picture when they hear the name, and the foundation of the modern brand. It took the original porthole idea and made it bigger, bolder, and more three-dimensional, and it remains the heart of the collection today.

A Layered, Unmistakable Design

The Big Bang is built like nothing else. Its case is a "sandwich" of stacked layers, precious metal, ceramic, rubber, and more, held together by the exposed H-shaped screws around the bezel that nod to the brand's porthole origins. The Big Bang is large, architectural, and instantly recognizable across a room, with a presence few Hublot watches or rivals can match. Finished in black ceramic, titanium, King Gold, or carbon, these Hublot watches wear their boldness openly. This is a watch designed to be noticed, and it makes no apology for it.

The Unico Movement

Beneath many modern Big Bang watches beats the Unico, Hublot's own in-house chronograph movement and a genuine point of pride. It is a flyback chronograph built around a column wheel and a double-clutch system, visible through the dial side so the mechanism is on display, with a roughly 72-hour power reserve and a skeletonized rotor shaped like an H. The Unico answered the old criticism that Hublot watches relied on other companies' movements, and it did so emphatically. In it, the brand's flair for showmanship and its real engineering ability meet on equal terms.

The Many Faces of Hublot Watches

Part of the Big Bang's genius is its endless variety. It comes as a time-and-date watch, a chronograph, a tourbillon, and a full high-complication piece, in a vast range of materials and colors, from understated all-black ceramic to fully diamond-set showstoppers. There are collaborations with car makers, artists, and athletes, and limited editions released at a steady pace. Whatever a buyer wants a bold modern watch to say, there is very likely a Big Bang among the Hublot watches that says it, which is a large part of why the line has carried the brand for two decades.

The Classic Fusion

Not every Hublot shouts. For the buyer who loves the brand's identity but wants something more restrained, there is the Classic Fusion. It keeps the porthole case and the exposed screws, but in a slimmer, cleaner, more classically proportioned form that wears easily under a cuff. It is the most versatile and wearable line of Hublot watches, and often the most sensible entry point to the brand. The Classic Fusion proves that Hublot can do elegant as convincingly as it does bold, and for many owners it is the Hublot they reach for every day.

The Spirit of Big Bang and the Shaped Collection

Hublot also plays with form. The Spirit of Big Bang takes the brand's design language into a tonneau, or barrel, shaped case, an elongated silhouette that wears distinctively and shows off the movement through its dial and caseback. Alongside it sits the Square Bang, which does the same in a bold squared case. These shaped Hublot watches give collectors a way to own the Hublot look in a form beyond the round porthole, and they showcase the brand's willingness to keep experimenting rather than settle into a single template.

The MP Series and High Complications

At the far edge of what Hublot makes sit the MP watches, short for "Manufacture Pieces," the brand's laboratory for extreme horology. These are radical, futuristic high complications, from multi-axis tourbillons to a watch with a record-setting power reserve of many days, often housed in cases of sapphire or exotic composite. They are produced in tiny numbers and priced accordingly, and they exist to prove a point: that behind the marketing and the bold designs, Hublot watches command serious watchmaking ability. For the collector who wants the brand at its most ambitious, the MP series is where Hublot shows its full hand.

Hublot Watches and Material Innovation

If one thing truly sets Hublot apart from every rival, it is materials. The brand has made itself the undisputed leader in advanced watch materials, and much of what it has developed exists nowhere else.

Magic Gold

Hublot's crowning material achievement is Magic Gold, patented in 2011 as the world's first and only scratch-resistant 18-karat gold. It is made by fusing gold with ceramic in the brand's own foundry, producing a genuine precious metal so hard that only a diamond can scratch it. For anyone who has ever winced at the first scratch on a gold watch, Magic Gold is close to magic indeed, and it sets Hublot watches apart as a purely Hublot invention.

Colored Ceramic and Sapphire

Hublot watches are also the only ones produced with vividly colored ceramics made in-house, from deep reds to bright blues, colors long thought impossible to achieve in a material this hard. It pioneered watch cases machined from solid blocks of sapphire crystal, transparent and nearly unscratchable, and it works constantly with carbon, titanium, and its own exotic alloys. This relentless material experimentation is not a side project. It is central to what Hublot is, and it is why these Hublot watches look and feel unlike anything else on the wrist.

Hublot and the World of Sport

Few watch brands are as visible in the wider culture as Hublot, and none has tied itself to sport quite so successfully. The "Hublot Loves Football" campaign made Hublot watches a fixture of the global game, serving as official timekeeper of the FIFA World Cup and official watch of the UEFA Champions League, its name on the fourth-official's board at matches watched by billions. It has partnered with football legends and clubs across the world, and its ambassadors range from the fastest sprinters on earth to global music stars.

This is marketing, of course, but it is also a natural fit. Hublot is a modern, bold, contemporary brand, and it has aligned itself with the modern, bold, contemporary world of elite sport rather than the quiet traditions other watchmakers lean on. That cultural presence is a genuine part of the brand's appeal, and it is why a Hublot reads instantly as a watch of the present moment. When you wear one, you wear a watch that lives firmly in the now.

The Movements Inside Hublot Watches

For years the sharpest criticism of Hublot was that its striking cases hid movements bought from other companies. The brand answered that criticism in the most direct way possible: by building its own. The Unico is the centerpiece, a modern in-house chronograph designed to be shown off rather than hidden, with its column wheel and dual-clutch mechanism visible from the dial side and a power reserve of around 72 hours. Alongside it, the Meca-10 offers a hand-wound movement with a ten-day reserve and an engine-inspired look, and the brand's high complications reach all the way to tourbillons and minute repeaters.

What this means for an owner is that modern Hublot watches are no longer just bold cases. It is a genuine piece of watchmaking, engineered and finished in-house, and built to be enjoyed as mechanism as much as design. The brand made a point of developing this capability once LVMH provided the resources, and it transformed how the watch world sees the marque. Behind the showmanship of these Hublot watches is real substance, and the movements are where that substance lives.

Hublot in the Culture

Beyond sport, Hublot watches have woven themselves into contemporary culture more thoroughly than almost any watch brand. Hublot watches appear in collaborations with artists, musicians, car makers, and designers, in limited editions that blur the line between watchmaking and pop culture, and its ambassadors span the worlds of music, film, and elite athletics. This is a brand that shows up where the modern conversation is happening, rather than waiting in the quiet halls of tradition for the world to come to it.

That cultural fluency is a genuine part of the appeal. Hublot watches signal that the wearer is engaged with the present, comfortable with boldness, and unbothered by the expectations of the old guard. Where a heritage watch connects its owner to the past, a Hublot connects to the now, and for many buyers that is exactly the point. It is a modern luxury object for people who live in the modern world, and it wears that identity with total confidence.

Why Buy Your Hublot From a Jeweler

Marc Samuels is a jeweler before it is anything else, and that shapes how we come to watches. A fine watch and a fine jewel share the same essentials, precious materials, expert craftsmanship, and a place in the moments that matter, and we bring the same regard to Hublot watches that we bring to any piece we sell. The result is a calmer, more personal experience than a screen or a crowded boutique can offer, which suits a brand this bold surprisingly well.

You are welcome to come in, learn, and take your time, under no obligation. You can ask the questions that actually matter to you, from the difference between a Big Bang and a Classic Fusion to how a particular material will wear over the years, and you can weigh new against pre-owned with someone who knows the brand well. Because we are a local house with two showrooms and a long memory, the relationship does not end when you leave with the watch. It carries on for as long as you own it, and it is waiting again when you are ready for the next.

What Sets Hublot Watches Apart

Every luxury brand claims to be different. Hublot actually is. What sets Hublot watches apart is a combination no rival matches: genuine leadership in advanced materials, a bold and unmistakable design language, in-house movements that silence the doubters, and a cultural presence that keeps the brand at the center of the modern conversation. Hublot does not try to be the quiet, classic choice, and that is precisely the point. For the buyer who finds the traditional houses a little staid, Hublot watches offer something no heritage brand can: a watch that looks and feels entirely of today.

The Most Talked-About Brand in Watches

It would be dishonest to pretend Hublot watches are universally loved. It is one of the most polarizing names in watchmaking, and among traditional purists it draws real criticism, usually aimed at its bold styling, its prices, and its break from convention. We think that debate is worth meeting head-on, because it reveals exactly what the brand is.

Hublot is divisive for the same reason it is successful: it refuses to play by the old rules. The very boldness that some purists dislike is what draws its many devoted owners, who want a modern statement rather than a quiet tribute to the past. Hublot watches use scratch-resistant gold the brand invented, colored ceramics no one else can produce, and genuine in-house movements, so the substance is real whatever one thinks of the style. In the end, taste is personal. If you want a discreet, traditional watch, Hublot is not for you, and it has never tried to be. If you want a bold, modern, technically serious statement, few brands do it better, and the confidence to divide opinion is part of the appeal.

Hublot Watches and Value

For the buyer weighing the practical side, it is worth being straight about value, and we always are. Hublot watches do not, as a rule, hold their price on the secondary market the way the scarcest Rolex sport models do. For a buyer, though, that is not bad news at all. It is an opportunity.

Because new Hublot watches typically settle below retail once pre-owned, a well-chosen pre-owned Hublot watch can offer tremendous value, the same bold design, the same in-house movement, and the same exotic materials, for a good deal less than the original price. This is the heart of the pre-owned Hublot story, and it is an honest one: you are not buying an appreciating asset so much as a great deal of watch, and a great deal of fun, for a sensible sum. Limited editions and the most sought-after materials tend to hold value best, and condition, originality, and a complete set of box and papers all support long-term value. Our team is glad to help you find the right piece and read the market clearly.

Choosing the Right Hublot for You

With a range this varied, the right Hublot watch comes down to how bold you want to be and how you plan to wear it. It is a genuinely fun decision to make in person, in Frisco or Grapevine, where you can try several on and feel the difference the materials make.

Matching the Watch to the Wearer

Among Hublot watches, if you want the full statement, the Big Bang is the definitive choice, architectural and unmistakable. If you love the brand but want something more wearable and versatile, the Classic Fusion is slimmer and easier to dress up or down. If you want a distinctive shape, the Spirit of Big Bang delivers the barrel-case look, and if you want the brand at its most extreme, the MP series and the high complications await. There is no wrong choice among Hublot watches, only the one that matches your own taste and your wrist.

Why Material and Size Matter

With Hublot watches more than almost any brand, material transforms the watch. The same Big Bang feels entirely different in lightweight titanium, in warm King Gold, in stealthy all-black ceramic, or in a vivid colored ceramic no rival can make. Size matters too, since these are watches with real presence, and the way a case wears is best judged in person. Trying several on, feeling the weight and the finish, is the only way to know which Hublot is truly yours, and it is exactly what an afternoon in the showroom is for.

Your First Hublot

If this is your first Hublot, the brand rewards choosing with your own taste rather than anyone else's rules. For many buyers the Classic Fusion is the natural place to begin, slimmer, more versatile, and easier to wear every day while still unmistakably Hublot. Those who want the full statement from the start go straight for a Big Bang, often in titanium or all-black ceramic. The pre-owned market opens the door wider still, putting the brand's bold designs and exotic materials within comfortable reach. There is no wrong first Hublot, only the one that matches how boldly you want to wear it.

A Hublot as a Gift

Hublot watches make a gift that will never be mistaken for anything ordinary. It marks a major achievement, a milestone, or a moment of celebration with a watch as confident as the occasion, and it is worn and noticed rather than tucked away. Because the range runs from the wearable Classic Fusion to the full drama of a diamond-set Big Bang, there is a fitting choice for the bold recipient and the serious collector alike, and our team is glad to help you choose thoughtfully and keep the surprise intact until the moment is right.

Buying a Pre-Owned Hublot

For many buyers, the pre-owned market is the smartest way into Hublot, and often the best value of all. It is where you can find discontinued limited editions and exotic materials, where a watch that cost a great deal new becomes genuinely attainable, and because Hublot settles below retail once pre-owned, buying this way lets you skip the steepest depreciation entirely.

What matters most with a pre-owned Hublot is condition, originality, and provenance. A watch that keeps its original parts, an honestly finished case, and ideally its box and papers tells a clearer story and holds its value better. Because Hublot is a high-value brand with distinctive materials, buying from a trusted source matters more than ever, since the details that confirm authenticity are exactly the ones a novice can miss. Seeing the watch in person, with people who know precisely what to look for, is the surest protection there is, and it is exactly what our showrooms offer.

A Hublot for the Bold Occasion

Hublot watches are made for the bold moments you want to mark with confidence. It is not a quiet heirloom watch, and it does not pretend to be. It is the watch you wear to be seen, to celebrate a win, to mark a milestone with something as bold as the achievement itself. Because the range runs from the relatively restrained Classic Fusion to the full drama of a diamond-set Big Bang, there is a Hublot for the buyer marking a first major success and for the collector adding a statement to a serious rotation. To give or receive one is to mark an occasion in a way no one will overlook, and our team is glad to help you choose the right piece for the moment you have in mind.

Caring for and Servicing Your Hublot Watches

Hublot watches are built to be worn boldly, but like any fine mechanical watch they benefit from sensible care. Keep it clear of hard knocks and strong magnets, rinse it in fresh water after the pool or sea, and wipe the case and strap now and then with a soft cloth. The advanced materials in Hublot watches help here, since a Magic Gold or ceramic case resists the scratches that would mark a traditional metal, but every watch rewards being looked after.

Every several years a full service keeps the movement running at its best. A watchmaker disassembles it, cleans and inspects each component, replaces worn parts and seals, lubricates it, and regulates it before checking the case for water resistance. Properly serviced Hublot watches hold both their performance and their value, and the brand's service network stands behind its watches. Our team in Frisco and Grapevine is glad to advise you on service and to help you keep your Hublot in the condition it deserves.

Authenticity and Buying with Confidence

Given their value and distinctive materials, Hublot watches are watches to buy from someone you can trust. As an established jeweler with real showrooms and long-standing relationships, Marc Samuels lets you hold the watch, ask the hard questions, and buy with genuine confidence rather than gamble on an anonymous listing.

The details are where authenticity lives. The quality of the finishing, the precise feel of the materials, the crispness of the dial, the movement on display through the case, the correct markings for a given reference, all of them are worth examining before a watch changes hands, and all of them are second nature to people who handle these watches every day. When you buy from us you buy from a team that stands behind what it sells and remains within reach long after the sale, which is the real value of a trusted jeweler over a faceless marketplace, and the reason so many clients return to us for the next watch.

The Hublot Watches Owner

The person who wears a Hublot tends to know exactly what they want, and to care very little what the purists think. They are confident, modern, and drawn to design that makes a statement, from the first-time luxury buyer marking a big success to the seasoned collector who owns the traditional grails and wants something with more attitude for the weekend. What they share is a certain boldness, a preference for a watch that starts conversations over one that blends in.

That confidence is exactly why Hublot watches suit the person who chooses them. Among Hublot watches there is a piece to match almost any bold taste, from the relatively understated to the frankly spectacular, and the pleasure of choosing one is really the pleasure of choosing a watch that looks like you feel. It is not a watch bought to follow the crowd. It is a watch bought to stand apart, which is precisely what it does.

Why Hublot Watches Endure

Plenty of brands have tried to be different. Few have built an entire identity on it and made that identity stick for more than forty years. Hublot watches endure because the brand committed fully to a single idea, the Art of Fusion, and pursued it with genuine conviction and real technical ability rather than mere noise. It invented materials the rest of the industry could not, built its own movements to silence the doubters, and never once flinched from being bold. That consistency of vision is rare, and it is why the brand has a following as devoted as any in watchmaking.

It is also why these watches have staying power. The Big Bang looks as modern today as it did when it stunned the industry, the material science only advances, and the brand's cultural presence keeps it firmly in the present. The finest Hublot watches on the market today will still be turning heads years from now, still unmistakable, still unlike anything else. That is the quiet strength beneath all the noise, and it is what turns a bold purchase into a lasting one.

Visit Marc Samuels in Frisco and Grapevine

No photograph does a Hublot justice. The depth of a layered case, the shift of light across colored ceramic, the surprising weight of Magic Gold, the movement turning behind the dial, all of it comes alive only on the wrist. That is why we invite you to experience Hublot watches in person at our Frisco and Grapevine showrooms, where you can take your time, compare pieces side by side, and get to know the collection with people who genuinely enjoy sharing it. If you are marking a milestone, making a bold first statement, or searching for a specific new or pre-owned reference, our team is here to make the visit warm, unhurried, and yours, and to help you find the Hublot that feels as though it was made for you.

Frequently Asked Questions

How do you pronounce Hublot?

It is pronounced "oo-BLOH." The H is silent and so is the final T, in the French way, with the emphasis on the second syllable. The name is the French word for a ship's porthole, chosen for the round, screw-set case of the very first Hublot watch.

Are Hublot watches good?

Yes. Beneath the bold styling, Hublot builds genuine in-house movements like the Unico chronograph, leads the industry in advanced materials such as scratch-resistant Magic Gold and colored ceramic, and holds Swiss-made standards. The brand is polarizing on style, which is a matter of taste, but on substance, modern Hublot watches are seriously made.

Why is Hublot so polarizing?

Hublot divides opinion because it deliberately breaks with tradition. Its bold, oversized, material-mixing designs are the opposite of the quiet classicism many purists prefer, and its aggressive marketing and pricing draw criticism too. But the same boldness is exactly what its many devoted owners love. It comes down to taste: Hublot set out to be first, unique, and different, and it succeeds at exactly that.

Who owns Hublot?

Hublot has been owned by LVMH, the world's largest luxury group, since 2008. It sits alongside brands like TAG Heuer, Zenith, and Bulgari in the group's watch division. LVMH's backing gave Hublot the resources to develop its in-house movements and to pursue its material innovations at full scale, while the brand keeps its own distinct identity.

Do Hublot watches hold their value?

As a rule, Hublot does not hold its value as strongly as the scarcest Rolex sport models, though the most sought-after limited editions and materials perform better than the rest. For a buyer, this makes the pre-owned market especially appealing, since a pre-owned Hublot can offer the same design, movement, and materials for well below the original price. Condition, originality, and a complete set of box and papers all support long-term value.

Does Marc Samuels service Hublot watches?

Our team in Frisco and Grapevine can advise you on servicing your Hublot and help see that the work is handled properly. A full service every several years keeps the movement running at its best and protects the watch's long-term value. Visit either showroom and we will be glad to help you plan for it.